10 of the World's Most Expensive Megaprojects
From the Top Down: Ending Sexual Harassment in the Construction Industry
Spending Up for the Month, Down for the Year
Friday Funny: "Raising the Roof"
Tracking Technology Helps Construction Companies Save Money, Improve Safety
What The ‘Tech’ Just Happened to Meetings?
Weekly Grind: The Future of Construction Technology Across the Country
Friday Funny: It's Just Ergonomics
By Anne D'innocenzio, ap
August 23, 2016
NEW YORK (AP) — The re-opening of the World Trade Center mall Tuesday, is expected to help transform downtown Manhattan shopping and illustrate how much progress has been made in rebuilding and revitalizing the area since the 9/11 attacks.
Shops from Apple to Forever 21 to H&M to John Varvatos will serve an increasingly diverse group of area residents and workers beyond Wall Street bankers that now includes a slew of advertising and media employees. But they'll also be catering to tourists who come to visit the National September 11 Memorial & Museum, which requires a delicate touch.
The new spaces let customers tap into technology, as some retailers use the space for their latest ideas. Ford Motor Co. is set to open this fall the first Ford Hub, a showroom for innovations that's not a dealership. Shoe purveyor Aldo Group Inc. is using the opening to launch an app feature for this store, which will be rolled out to other stores. Digital billboards in the mall include a 280-foot-long one.
"We truly believe this will be the center of commerce and culture for lower Manhattan," says Bill Hecht, chief operating officer of Westfield Corp.'s U.S. division.
Westfield manages the retail properties, while the Port Authority of New York and New Jersey owns the real estate.
The 365,000-square-foot center will have more than 100 stores, with about 60 opening Tuesday and the rest by the winter holiday season. Food options include Eataly's second Manhattan location, which features foods from Italy and coffee and gelato bars.
It stretches along a four-block underground network that spans the bases of three office towers. While mostly below street level, light beams in through the windows of the winged Oculus, designed by Santiago Calatrava, that top the transportation hub of 13 subway trains and river ferries. More than 300,000 commuters use it on a daily basis.
"When you look at how many people now live in the neighborhood, how many commuters work in the neighborhood and how many tourists now are coming to the memorial, emotionally it was a no-brainer and financially it was a no-brainer," Angela Ahrendts, Apple's retailing chief, said at the store's opening Tuesday.
Westfield says 15 million travelers are expected to visit the areas from the U.S. and around the world next year to see the memorial and nearby places of interest.
"We have huge respect for this site," Hecht said. There is no signage on the side of the mall that faces the 9/11 memorial. Every year on the anniversary of the attacks, the skylight of the Oculus — meant to symbolize the image of a dove released from a child's hand — will open to bring a slice of the open New York sky into the building.
Westfield said ensuring safety and security at the mall is the highest priority for it and the Port Authority. Uniformed police and private security will be present at the mall, Port Authority spokesman Joe Pentangelo said, but declined to give specifics about any other measures.
"As with any high-profile public location and transit center, there are extensive security measures that have been put in place with law enforcement and others," Westfield said.
More than 60,000 residents live within blocks of the World Trade Center area, about three times the number from right before 9/11. The former shopping mall in the World Trade Center was one of the most successful properties in the world, but catered to daytime weekday shopping, said Robin Abrams, vice chairman of The Lansco Corp., a real estate advisory firm. The new mall is expected to have a vibrant night and weekend atmosphere, and Hecht noted a deliberate move to include shops with necessities like drugstore Duane Reade.
Real estate experts believe the mall will complement the nearby Brookfield Place, which opened in 2015 and features high-end shops like Gucci and Hermes. It will also be different from the Seaport Mall, which is being reopened next year and is focusing on catering to local residents. In addition to retail, a Beekman Hotel and Four Seasons Hotel as well as a performing arts center are coming, part of the $30 billion poured into the downtown area from public and private investment since 9/11.
The lower downtown area has about $6.5 billion in annual buying potential, said Jessica Lappin, head of the Downtown Alliance, which manages the downtown-lower Manhattan business improvement district. Hecht expects the mall will eventually generate about $1 billion in retail sales annually, making it one of the most productive of the company's sites.
Smythson of Bond Street, a British maker of luxury stationery and leather goods, has a store in midtown Manhattan but is "really excited to be downtown," said Ruby Victor, the head of marketing. Given all the foot traffic, she hopes being there will raise awareness of the company.
"We're still a niche brand," she said.
The new malls plus the developments to come are a lot of new retail for the area to absorb. But New York real estate experts believe residents have been eager for more shopping and restaurants.
"Our sense is that there has been demand for a long time that wasn't met," said Lappin. "There may be some bumps along the way. This is an area that needs places to shop and eat."
Copyright 2016 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Officials: 60,000 Homes Damaged by Flooding
That master strategist Sun Tzu knew a thing or two about out-thinking the competition. Turns out his focus on strategy over strength can be applied to gaining an edge in the construction industry. ... Read More
If you're a construction worker, you're most likely working physical labor and it can get hot if you're working under the sun. Here's a guide for h... Read More
As an architectural statement, the campus is a monument both to Apple’s corporate success and centrality to the global tech culture. At 176 acres, ... Read More
August 8, 2016
"Some of the cool things that we're doing on job sites today are with Rovers and the alive platform. Alive is that software platform that glues to... Read More
The National Association of Women in Construction has a new executive vice president. This change marks a “brand new day and brand new way” for the... Read More
Every construction business owner can learn a lot from competitors. But merely copying them won't do. You will just always stay one step behind. So... Read More
We've selected eight women from all walks of life to ask them one common question: what advice would you give women who want to enter the construct... Read More